Driving Growth & Industry Connection Over a three-year tenure, I have transformed the CCO Workshop into a “must-attend” fixture for the construction sector. Under my leadership, the event has scaled to support a vibrant ecosystem of 180 delegates, a roster of elite speakers, and a diverse sponsorship base.

Key Contributions:

• Full-Funnel Management: Directed all marketing, social media, and audience development, resulting in consistent year-over-year attendance growth.

• Partnership Strategy: Cultivated and managed 25+ annual sponsorships and an expanding exhibitor presence, ensuring the event’s financial and operational success.

• Operational Excellence: Orchestrated end-to-end logistics and ticketing, delivering a seamless, high-value experience that reinforces SICA’s commitment to industry clarity and connection.